OUR STORY

The journey of Tiger Rice began in 1965 with a simple yet powerful vision to provide families with pure, high-quality rice that could be trusted for its taste, aroma, and consistency. What started as a modest family business in a small village quickly grew into a brand driven by values of honesty, hard work, and an unshakable commitment to quality. In the early days, rice was manually sorted and sun-dried, with every grain treated with care and respect. The name “Tiger” was chosen to represent strength, purity, and pride qualities we continue to uphold to this day.

As demand for our rice grew through the 1970s and 1980s, so did our operations. We invested in modern milling technology while preserving traditional techniques to retain the natural flavor and texture of our grains. With each passing decade, Tiger Rice evolved expanding its reach, improving processes, and setting new standards in the rice industry. By the 1990s, our brand had not only earned trust across the country but also begun making its mark internationally, exporting to households and businesses that valued quality above all.

The 2000s brought new opportunities and challenges. As global demand rose, so did our responsibility to maintain sustainability, food safety, and authenticity. Tiger Rice embraced innovation while never compromising on its original promise. We introduced advanced packaging, strict quality control, and eco-friendly practices to ensure that every bag of rice carried the same natural goodness as it did in 1965.

Now in 2025, we proudly celebrate 60 years of Tiger Rice a brand built not just on grains but on generations of trust, loyalty, and excellence. Our rice continues to bring families together around the dinner table, from simple home meals to grand celebrations. Today, Tiger Rice is more than just a product it’s a legacy. A legacy that started with a vision, sustained by dedication, and strengthened by the love of millions who choose us every day.

As we look to the future, we remain committed to our roots while embracing innovation, sustainability, and global quality standards. Tiger Rice will continue to grow, evolve, and serve because some traditions are too precious to change.